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Dr. Dimple Kaul

ASSOCIATE PROFESSOR at K J Somaiya Institute of Management
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Faculty
  • Department:
    Marketing and International Business
  • Institute:
    K J Somaiya Institute of Management
  • Location:
    Vidyavihar - Mumbai
  • Email Address:

    dimple@somaiya.edu

  • Contact Details:

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  • Curriculum Vitae
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Introduction

Associate Professor-Marketing & IB at  K J Somaiya
Institute of Management, Mumbai (India)

Education

No Information Available.

Professional Experience

    No Information Available.

Courses/Subjects Teaching

Research Specialisation

  • Marketing

Consultancy Expertise

    No Information Available

Consultancy Projects

    No Information Available

Achievements, Recognitions & Awards

MDP / FDP

    No Information Available

Research Papers

Dimple Kaul.(2021).What drives customers towards mobile shopping? An integrative technology continuance theory perspective.Asia Pacific Journal of Marketing and Logistics,-(-):-.https://doi.org/10.1108/APJML-02-2021-0133
Mala & Dimple Kaul.(2016).Exploring the link between customer experience–loyalty–consumer spend.Journal of Retailing and Consumer Services,NA(NA):277-286.http://dx.doi.org/10.1016/j.jretconser.2016.04.009
Mala & Dimple Kaul.(2014).Social interaction, convenience and customer satisfaction: The mediating effect of customer experience.Journal of Retailing and Consumer Services,NA(NA):1028-1037.http://dx.doi.org/10.1016/j.jretconser.2014.04.007

Proceedings

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Books

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Book chapters

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IPR

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