Accelerating the Sales Efforts

Programme Dates: 06 Jul 2024 - 07 Jul 2024

Format: Live Virtual (Weekends)

Duration: 2 Days

Programme Dates: 12 Jul 2024 - 12 Jul 2024

Format: In-person

Duration: 1 Days


The program is comprised of powerful topics such as Power of Prospecting, Spotting the Triggers, Engaging Youth, Thinking Beyond Boundaries & Inspiring Sales Team. The program will benefit the sales leaders to deploy the resources effectively and step up the game of sales.


Learning Outcomes

The sales participants will revisit the entire sales process and find the gaps that needs their attention and identify the catalysts to accelerate their sales efforts. The participants will also be exposed to several models that can be used to understand, manage, evaluate, and inspire the sales teams.



  • Instructor led physical classroom sessions.
  • Audio/Video & Power Point interactive sessions.
  • Case based discussion in groups.
  • Role Plays
  • Sales Games


Who May Attend

Sales Personnel & Customer Service Executives at All Levels


Content of the Programme

Module 1: Power of Prospecting

  • Powerful Tool that helps businesses to grow by expanding their customer base


Module 2: Spot the Triggers  

  • Spotting Social & Personal Triggers is a key aspect of prospecting and sales.


Module 3: Engage Youth

  • Understanding the Needs of Young is integral for future business


Module 4: Thinking Beyond Boundaries

  • Breaking Free from Conventional Methods


Module 5: Inspiring & Managing Agents

  • Use of Technology and Assessment Tools can help manage and inspire sales teams


Program Director

Dr. Brajesh Bolia

Ph.D.@ IIM Mumbai, UGC-NET, MBA (Marketing), B.E. (Civil)

Prof Brajesh Bolia is an Associate Professor in the Marketing & International Business Department & Program Director (MBA Executive Program) at K J Somaiya Institute of Management, Mumbai.

He facilitates the following courses - Sales & Distribution Management, Business to Business Marketing, Business Development, & Marketing Management with a high emphasis on Digital & Social Media Marketing and Technology driven International Marketing Environment.

Before joining academics in 2010, Prof Bolia has worked with the corporate sector for over a decade with organizations such as A V Birla Group (Cement Marketing Div.), ICICI Bank Ltd., BHW Home Finance Ltd & ICICI Prudential Life Insurance Co Ltd and the passion for teaching and engaging with students prompted him to shift to a full-time academic career.

He has also served as a visiting faculty with IIM Trichy (Sales & Distribution Management & Marketing Initiatives in International Marketing), IIM Mumbai (Business to Business Marketing), and XIM Bhubaneshwar (Sustainability Marketing).

He has delivered Over 300 hours of corporate training sessions (Customer Centricity, Sales Process, and Marketing Dynamics) to over 2000 participants of various categories like Business Centre Heads, Branch Heads, Branch Managers, Senior Managers, and Direct Recruits from various companies like Life Insurance Corporation (LIC), Owens Corning & Schaeffler India, National Insurance Co Ltd, GIC, ECGC, Participants of several Private General Insurance Companies.

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